Behavioral triggered emails: Not just for e-commerce anymore - Marketing Land

Behavioral triggered emails: Not just for e-commerce anymore - Marketing Land

Marketing Land

Behavioral triggered emails: Not just for e-commerce anymore Marketing Land Behavioral triggers using email tend to be considered the domain of e-commerce because abandoned cart campaigns are such a successful tactic. I have seen behavioral triggers account for 20 percent of an e-commerce website. Additionally, B2B marketing ...