PepsiCo on the launch of its first ecommerce-only brand Drinkfinity - Marketing Week

PepsiCo on the launch of its first ecommerce-only brand Drinkfinity - Marketing Week

Marketing Week

PepsiCo on the launch of its first ecommerce-only brand Drinkfinity Marketing Week PepsiCo is bringing its first ecommerce only product, Drinkfinity, to the UK as it looks to widen its appeal among a younger, health-conscious customer and develop more one-to-one relationships with consumers. Drinkfinity is a healthy squash-like drink ...