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The 5 Diverging Ways Luxury Brands Approach E-Commerce in China
Jing Daily One way to create an exclusive, high-end digital experience without building a site from scratch is to launch on a luxury e-tailer site, like Secoo or Vip.com. Brands pursuing this strategy include Tod's on Secoo, Marc Jacobs on Vip.com, Loewe on ... |
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