Retailers shift Thanksgiving Day strategy as e-commerce grows - Houston Chronicle

Retailers shift Thanksgiving Day strategy as e-commerce grows - Houston Chronicle

Houston Chronicle

Retailers shift Thanksgiving Day strategy as e-commerce grows Houston Chronicle The explosive growth of e-commerce in recent years is changing the way retailers approach Black Friday, said Venky Shankar, research director of retailing studies at Texas A&M University. For the first time last year, sales on Cyber Monday eclipsed ... and more »