In the hunt for consumer revenue, publishers are hiring e-commerce marketing veterans - Digiday

In the hunt for consumer revenue, publishers are hiring e-commerce marketing veterans - Digiday

In the hunt for consumer revenue, publishers are hiring e-commerce marketing veterans Digiday Glossy magazine publisher Condé Nast has hired consumer marketers from such consumer companies as Expedia, Barclaycard and eBay. In addition, the company has hired data scientists, borrowed payment technology tactics from e-commerce companies ...