E-commerce versus kirana: Ambani crafts another wave of disruption - Economic Times

E-commerce versus kirana: Ambani crafts another wave of disruption - Economic Times

Economic Times

E-commerce versus kirana: Ambani crafts another wave of disruption
Economic Times
Small kirana stores are seen as a threat by e-commerce companies, but Ambani views them as an opportunity. In an age when the digital and brick-and-mortar are mostly seen as two opposing models, Ambani seeks to combine them in an innovative way ...

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