How Dr. Martens' VP of digital & e-commerce is using martech to create 'super-audiences' - MarTech Today

How Dr. Martens' VP of digital & e-commerce is using martech to create 'super-audiences' - MarTech Today

MarTech Today

How Dr. Martens' VP of digital & e-commerce is using martech to create 'super-audiences'
MarTech Today
In his role, Duford oversees all of the brand's e-commerce best practices, optimization and growth. He says his newly formed digital innovation team is constantly looking for areas within the business where they can partner with other department heads ...



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