Breaking down silos in e-commerce retail - Search Engine Land

Breaking down silos in e-commerce retail - Search Engine Land

Search Engine Land

Breaking down silos in e-commerce retail
Search Engine Land
As a C-level executive, your goal should be to shift your business's way of thinking so that you align e-commerce goals of new customer acquisition, CLV and margin tracking alongside paid search and shopping media spend in a way that is transparent, ...



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