The underbelly of the startup world, as revealed by a failed ecommerce pioneer - Tech in Asia

The underbelly of the startup world, as revealed by a failed ecommerce pioneer - Tech in Asia

Tech in Asia

The underbelly of the startup world, as revealed by a failed ecommerce pioneer
Tech in Asia
Live by the sword, die by the sword. We're seeing a manifestation of this old proverb in the new world of ecommerce. K Vaitheeswaran founded one of India's first broad-based ecommerce sites way back in 1999. It was called Fabmart, and later rebranded ...



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