How Japanese ecommerce giant Rakuten is pushing its brand in the West - VentureBeat

How Japanese ecommerce giant Rakuten is pushing its brand in the West - VentureBeat

VentureBeat

How Japanese ecommerce giant Rakuten is pushing its brand in the West
VentureBeat
Japanese ecommerce giant Rakuten is striving to elevate its name globally through a series of sponsorships and rebrands involving its subsidiary businesses. The latest effort involves Wuaki.tv, the Spanish video-on-demand (VoD) company Rakuten ...

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