Can ecommerce marketplaces expand a brand? - Practical Ecommerce

Can ecommerce marketplaces expand a brand? - Practical Ecommerce

Can ecommerce marketplaces expand a brand?
Practical Ecommerce
It's funny how ecommerce brands fear established online marketplaces. When I discuss with those brands selling on Amazon, Walmart.com, Sears.com or any of the hundreds of online marketplaces, I often get a look of terror. Their concerns, typically, are ...

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