Luxury brands – the final frontier for omni-channel e-commerce? - Diginomica

Luxury brands – the final frontier for omni-channel e-commerce? - Diginomica

Diginomica

Luxury brands – the final frontier for omni-channel e-commerce? Diginomica From the buy side, the argument against e-commerce can be tracked back to various possible aspects, not the least of which is the consumer experience. If you're going out to purchase a dress with a ticket price of several thousand dollars, going into ...