Why ecommerce hasn't taken off on social media - CIO

Why ecommerce hasn't taken off on social media - CIO

CIO

Why ecommerce hasn't taken off on social media CIO Ecommerce accounts for 8.1 percent of all U.S. retail sales, according to the U.S. Census Bureau. But social media's percentage of those online sales is minimal and has decreased since 2014, according to Ed Terpening, an analyst at Altimeter Group. and more »