Rural e-commerce to take an offline avatar - Business Standard

Rural e-commerce to take an offline avatar - Business Standard

Business Standard

Rural e-commerce to take an offline avatar
Business Standard
Rather than investing in their own stores, e-commerce marketplaces are partnering with local merchants, who can assist offline buyers in purchasing goods online. Amazon began its assisted e-commerce programme Udaan in mid 2015 while rival Flipkart is ...
Flipkart may set up offline storesLivemint
With An Aim To Promote Assisted Commerce, Flipkart Plans To Go OfflineInc42 Magazine (press release) (blog)

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