Recession: Will cut in marketing spend, downsizing save e-commerce firms? - Vanguard

Recession: Will cut in marketing spend, downsizing save e-commerce firms? - Vanguard

Recession: Will cut in marketing spend, downsizing save e-commerce firms? Vanguard BUSINESSES in Nigeria at the moment are facing very tough times due to the economic recession. Disposable income has drastically reduced, shrinking and stretching consumers' purchasing power beyond limit. This has put e-commerce firms in precarious ...