Mondelēz global e-commerce director shares online retail tips - ConfectioneryNews.com

Mondelēz global e-commerce director shares online retail tips - ConfectioneryNews.com

ConfectioneryNews.com

Mondelēz global e-commerce director shares online retail tips
ConfectioneryNews.com
Online impulse purchasing is about knowing your shoppers and making an offer that “would speak to them at exactly the moment that they're on that webpage," says Mondelēz's global e-commerce director, Neil Ackerman.

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